Foursquare and Business Insider Nationwide Study Released

Taco Bueno is Oklahoma’s Most Popular Fast-food Chain

December 6, 2023

DALLAS (Oct. 20, 2017) – Business Insider teamed up with Foursquare to determine the most popular fast-food chain in each state. To little surprise, Oklahomans love Taco Bueno.

For the study, the teams looked at which chains received the most visits on average in every state based on the total number of visits to each chain divided by the number of locations in that state.

Sarah Beddoe, chief marketing officer of Taco Bueno, said, “We are Oklahoma through and through. We feel that each community we serve here envelopes the obsession with our Tex-Mex tastes and traditions that have been part of the Taco Bueno fabric for more than 50 years.”

While the first Taco Bueno was in Texas, the second location opened in Tulsa in 1972 and was followed by four more. The reason was simple – the founder had family and land in the Tulsa area so it was a logical choice for expansion. Eight of the first 10 Taco Bueno stores were Oklahoma-based. The state, and particularly Tulsa, played an important role in the chain’s growth and is second only to Texas in number of locations. Until the mid-1980s, Taco Bueno was the only Tex-Mex or Mexican fast food option in Tulsa, and many Oklahomans have grown up with Taco Bueno.

Oklahomans love Taco Bueno’s commitment to great taste, affordable menu items and convenience. Their menu items are made with 100 percent fresh, never frozen, ground beef and are hand-prepped daily in the kitchen.

Taco Bueno has 64 locations throughout Oklahoma and now Buenoheads can even get Taco Bueno delivered straight to their door through the apps UberEats, GrubHub and DoorDash. For more information, please visit www.tacobueno.com.

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About Taco Bueno Restaurants L.P.

Taco Bueno is committed to creating an authentic Tex-Mex experience. Taco Bueno is passionate about providing better tasting Tex-Mex, prepared daily with fresh, hand-selected ingredients. Founded in 1967 in Abilene, Texas, Taco Bueno operates 184 restaurants in Colorado, Texas, Oklahoma, Arkansas, Kansas, Missouri and Louisiana. The company is privately owned by TPG Growth. Learn more about Taco Bueno by visiting www.tacobueno.com or www.facebook.com/buenoheadquarters.

Contact:
Dana Cobb
TrizCom Public Relations
972-955-9747
[email protected]

Katie Mudd
TrizCom Public Relations
214-676-4254
[email protected]

Tamales are back on the menu for a limited time

It’s Time for Tamales! Taco Bueno Celebrates Holiday Traditions

DALLAS (Dec. 1, 2017) – During the holiday season, nothing is in higher demand than tamales, the beloved Mexican culinary tradition. This season, Taco Bueno is serving up tamales for a limited time and in more ways than one.

America’s favorite Mexican chain is heating up the holidays with their 3-Tamale Platter with three pork tamales, rice and beans for $5.99; the Tamale Sampler Platter with one pork tamale, one beef taco, one beef enchilada, rice and beans for $5.99; a 3-pack of tamales with Chili sauce side for $3.79 or delicious individual tamales for $.99 each.

Tamales date back several centuries to the time of the Aztecs in Mexico. Making them became a family affair in Latino families. Though eaten throughout the year, tamales evolved into a Christmas Eve tradition, especially in the Southwest part of the United States. Over the last two decades, their popularity has grown significantly among the Anglo population. For many people, Christmas and tamales go together – you can’t have one without the other.

Sarah Beddoe, chief marketing officer at Taco Bueno, shared, “For more than 50 years, we have been in the business of boosting our Tex-Mex tastes and traditions to new levels. Each year, when we bring back tamales, we love the response from both our tried-and-true Buenoheads as well as our new guests who are experiencing Taco Bueno for the first time!”

To find out more about Taco Bueno’s holiday menu or to learn how Buenoheads can have tamales delivered straight to their door visit www.tacobueno.com.

# # #

About Taco Bueno Restaurants L.P.

Taco Bueno is committed to creating an authentic Tex-Mex experience. Taco Bueno is passionate about providing better tasting Tex-Mex, prepared daily with fresh, hand-selected ingredients. Founded in 1967 in Abilene, Texas, Taco Bueno operates 184 restaurants in Colorado, Texas, Oklahoma, Arkansas, Kansas, Missouri and Louisiana. The company is privately owned by TPG Growth. Learn more about Taco Bueno by visiting www.tacobueno.com or www.facebook.com/buenoheadquarters.

Contact:
Dana Cobb
TrizCom Public Relations
972-955-9747
[email protected]

Katie Mudd
TrizCom Public Relations
214-676-4254
[email protected]

New Queso and Chips, Tortillas and Platters Debut in 2018

Taco Bueno Serves Up Buenohead®-inspired Menu

Taco Bueno Serves Up Buenohead®-inspired Menu

New Queso and Chips, Tortillas and Platters Debut in 2018

 

DALLAS (Jan. 3, 2018) –Taco Bueno is kicking off 2018 with new menu items, including a perfected queso, inspired by loyal customers and committed fans, affectionately known as Buenoheads. Taco Bueno’s Innovation Team talked Tex-Mex with thousands of customers, meeting face-to-face with many of them over the last six months, to understand what they want in great-tasting food.

“Serving the best tasting Tex-Mex to our guests is our top priority, and we believe inviting them into the process for product development is the best way to achieve this goal,” said Jeff Forrester, vice president of culinary and supply chain for Taco Bueno. “Without hesitation, our guests welcomed the opportunity enthusiastically.”

 

This week, Taco Bueno will open its doors to serve its newest customer-inspired menu items:

  • An enhanced, signature queso and two new loaded quesos
  • Fresh, thin, crispy, restaurant-quality tortilla chips and all new, authentic, flour tortillas
  • Three new additional platters featuring chicken, queso and shrimp

 

“We have 50 years of heritage, family and fans, and the recent results gained from customer feedback doesn’t end with menu development but will impact everything we do from now on,” said Sarah Beddoe, chief marketing officer of Taco Bueno. “2018 is going to be a really fun year for us to get more involved in our local communities and continue the dialogue with customers on what is next for their Taco Bueno. We invite the feedback, we are listening, and we are up to the challenge, so the hashtag #LetsTalkTexMex is our invitation.”

 

The 2018 Difference: Taco Bueno Queso

“As we looked back in time, we were inspired by an original Taco Bueno recipe,” Forrester said. “The attributes of our original recipe match what our customers want. We are pumped, because they are pumped – and it is darn good queso.”

 

Taco Bueno’s new signature queso is creamy, packed with fresh peppers and is all natural with no artificial coloring or flavors. It can be used as a dip or a sauce. For a limited time, Taco Bueno will offer a regular-sized queso along with tortilla chips for $.99.

 

Additionally, Taco Bueno is introducing two signature loaded quesos:

 

  • Cowboy Queso — topped with vegetarian black beans, freshly-made guacamole, sour cream and homemade pico de gallo served with two bags of tortilla chips.

 

  • Chili Bean Queso — featuring fresh, never frozen, ground beef, chili sauce and slow-roasted refried beans served with two bags of tortilla chips.

 

Awesome Tex Mex Platters

Taco Bueno is excited to bring more options to their famous platter menu by introducing three new menu items that highlight variety and choice. Customers now have their choice of rice and beans on every platter – cilantro lime white rice or Mexican rice and slow-simmered refried beans or fat-free vegetarian black beans.

 

  • Cheesy Fajita Chicken Chilada Platter — two warm, all-white meat fajita chicken chiladas smothered in spicy chili sauce and Taco Bueno’s new signature creamy queso. They’re paired with tortilla chips, the choice of rice and beans topped with a dollop of cool sour cream, a scoop of fresh-made guacamole and homemade pico de gallo.

 

  • Grilled Fajita Chicken Soft Taco Platter — two all-white meat fajita chicken soft tacos carefully wrapped in fresh-made flour tortillas. They’re paired with tortilla chips, the choice of rice and beans served with a bed of crisp lettuce,a dollop of cool sour cream, a scoop of fresh-made guacamole and homemade pico de gallo.
  • Crispy Shrimp Taco Platter — two crispy, shrimp soft tacos carefully wrapped in fresh-made flour tortillas paired with tortilla chips, the choice of rice and beans served with a bed of crisp lettuce, a dollop of cool sour cream, a scoop of fresh-made guacamole and homemade pico de gallo.

 

Taco Bueno currently has 184 locations and offers door-to-door delivery options through a variety of delivery apps including UberEats, GrubHub and DoorDash. For more information, please visit www.TacoBueno.com.

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About Taco Bueno Restaurants LP

Taco Bueno is committed to creating an authentic Tex-Mex experience. Taco Bueno is passionate about providing better tasting Tex-Mex, prepared daily with fresh, hand-selected ingredients. Founded in 1967 in Abilene, Texas, Taco Bueno operates 184 restaurants in Arkansas, Colorado, Louisiana, Oklahoma and Texas. The company is privately owned by TPG Growth. Learn more about Taco Bueno by visiting www.TacoBueno.com  or www.facebook.com/BuenoHeadquarters.

 

Media Contacts:

Katie Mudd

TrizCom Public Relations

Office: 972-247-1369 Cell: 214-676-4254 [email protected]

 

Jo Trizila

TrizCom Public Relations

Office: 972-247-1369 Cell: 214-232-0078 [email protected]

Invites Guests to Join in the Flavorful Fun on August 28, 2019

Duplicate of Taco Bueno® Celebrates 52 Years with $0.52 Party Tacos and Burritos

Taco Bueno® Celebrates 52 Years with $0.52 Party Tacos and Burritos Invites Guests to Join in the Flavorful Fun on August 28, 2019 

Dallas, TX – America’s favorite Tex-Mex quick service restaurant, Taco Bueno®, is celebrating 52 years in business this August and wants you to join in the birthday festivities. Taco Bueno commemorates this occasion on August 28th and is thanking guests for their loyal support over the past five decades. The milestone celebration includes unlimited $0.52 party tacos and party burritos – that’s right, there’s NO limit to the number of tasty tacos or belly-filling burritos you take home from Taco Bueno’s birthday bash. 

This is just our way of saying ‘thank you’ to all the guests who’ve impacted our tremendous growth and ongoing success since Taco Bueno’s debut,” says Guillermo Perales, CEO and President of Sun Holdings, Inc. “We like to stay on theme, and $0.52 tacos to celebrate 52 years seemed like a great way to start the party.” 

Party tacos are stuffed with all the goodness of a crispy Taco Bueno taco in a size that’s ready to party. These items are packaged with fresh, never frozen ground beef, crispy lettuce, and flavorful cheddar cheese. Party burritos are also full-sized flavor in a party-sized package, stuffed with slow-cooked refried beans, melted blend of cheddar and pepper jack cheeses, and spicy chili sauce, wrapped up in a warm, soft flour tortilla. 

“We can tell you from the heart that people are our business,” Perales adds. “We want to show our appreciation for our customers for bringing us so far. Loyal fans are really what define the trajectory of success for any company. It only makes sense to give back to our Taco Bueno customers on such a significant occasion.” 

ABOUT TACO BUENO RESTAURANTS MP Taco Bueno is committed to providing an authentic, better-tasting Tex-Mex experience through made- fresh-daily preparations, hand-selected ingredients and genuine friendly hospitality. Founded in 1967 in Abilene, TX, Taco Bueno is a privately held company that operates nearly 150 restaurants throughout the American South and Southwest – including Arkansas, Oklahoma and Texas. To learn more about Taco Bueno, please visit www.TacoBueno.com or www.facebook.com/BuenoHeadquarters